Our agency underwent a rebranding exercise with the goal of creating a cohesive, high-quality identity and visual representation that better reflects our Vision, Mission and Core Values. Through a lens of Diversity, Equity and Inclusion, we worked to ensure that our new logo and branding are accessible to all, including those with color blindness and used a standard color palette to reduce costs of reproduction across all printed and electronic formats. Our team was very engaged and enthusiastic throughout the process and we are extremely grateful to the Studio Chartreuse team for leadership in this effort.